CSR and the City – Part Two

25/01/2011 at 21:39 4 comentarios

Who has doubts about the important role of small and medium entreprises (SMEs) in defining and implementing CSR strategies? Is it really only a thing for the big guys?

Don’t you think SMEs are very often unaware of the chances they are missing?

Some weeks ago I published a post about the necessary interaction between cities and SMEs when it comes to sustainability and business responsibility. If cities are the closest administration to citizens and small companies, why not use them as a “transmitter” of a certain corporate or business citizenship?

I am happy to announce that I will be part of a very interesting project from Economistas Sin Fronteras(Economists Without Borders) in order to help cities and local governments with this issue. The aim will be to develop a framework for cities and local development agencies to explain what CSR means to SMEs.

It will be very interesting (and useful, of course) to develop not just another guide for SMEs with lots of theory and indicators, but a real, practical framework. This will be the tool to organise workshops where SMEs can learn how to apply CSR at their daily business, with hands-on solutions and an adapted message.

Deadline is Summer 2011. I will keep you updated. Meanwhile, any idea or suggestion will be welcome!


Entry filed under: Corporate Social Responsibility, Sustainability.

Bad guys playing good guys Teaching CSR

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Juan Villamayor

Consultor en Responsabilidad y Sostenibilidad Empresarial (RSE). Economista y MBA radicado en Barcelona, con un perfil eminentemente internacional.

Es posible generar más valor mientras se aplican principios éticos. Al final todos salen beneficiados: las empresas, la sociedad y el medio ambiente. Eso es lo que yo llamo "Negocios Con Sentido Común".

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